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Why Screen Printing is the Best Choice for Brand Merchandise

A screen printing tech working on adding the phrase “your brand” on a batch of blue shirts.Screen printing is often compared to other similar methods, including digital printing, heat press, and sublimation. But screen printing stands out from each of these methods for the simple fact that it offers many more benefits. If you are thinking of customizing your company merchandise, there is no better place than Labeltech to get started. 

Fastest Method of Printing  

As opposed to other methods of printing, screen printing is the fastest and best choice, especially if you are requesting tight turnarounds. The process of screen printing is simple:

  1. The printer takes your design and turns it into a stencil
  2. The stencil is placed on a mesh screen stretched over a frame, centered on the product
  3. The design is printed onto the product

The process for just one product can usually be done within a few minutes! 

High-Quality Prints 

In addition to quick turnaround times, screen printing also promises high-quality products. Compared to on-demand printers, you’ll find that screen-printed products are much more vibrant. For example, you can also request water-based ink to preserve the quality of your t-shirt and for a more relaxed and soft texture. 

Whether you want 25 t-shirts or 1,000 t-shirts, the quality is all the same! 

Ordering in Bulk is Cost-Efficient 

If you decide to take up screen printing, it is recommended to order in bulk. Not only do bulk orders promise the same quality in every product, but doing so actually ends up being cheaper! This is because the same amount of preparation and setup goes into printing one product versus 100 products. This is not the case for every method of printing or design. 

Exact Color Matching 

With screen printing, professionals can duplicate basically any color you need or would like for your brand merchandise. This includes super-saturated colors and specialty inks. When it comes to color-matching capabilities, screen printing never fails. Precision is of the utmost importance when it comes to color-matching that way, your merchandise accurately reflects your business brand!

Offers Durability 

Screen printing is highly recommended when it comes to preserving the quality of the image and colors. This is especially the case for t-shirts. With other methods of printing, consider yourself lucky if you can get at least 10 washes out of a t-shirt before it starts to fade! Now, with screen printing, you can expect your brand image to last for years! 

Works on a Variety of Textiles and Materials

Screen printing is designed to work on all kinds of materials, textures, and textiles. This also means that screen printing works on a variety of styles and is flexible when it comes down to print location and placements. Due to the plastic nature of the ink, flexibility, and manual operation, screen printing has no limits! 

Elevates Special Effects Inks 

Want to work with special effects inks? Screen printing is all about adding extra dimensions to a print or product! Some examples of specialty inks or additives that screen printing works well with include: 

  • Fluorescents
  • Metallics
  • Glitter
  • Glow-in-the-dark additives

While these are the most common additives, screen printing can work with many others!

Start Working with Labeltech for Quality Merchandise, Today  

If you are interested in screen printing your brand merchandise, there is no better place to go than Labeltech. Our professionals and printing experts are here to provide the best methods for your design and print needs. Get in touch by calling (915) 590-8500 to learn more about our services. 

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